For credit unions and banks
Good Measure Money pairs a simple budgeting app with a short education program for members and staff.
~9%
of credit union checking members send money to betting or prediction-market sites. Most don't want to quit — they want to keep it a hobby.
Source: Filene Research Institute and Vertice AI, analysis of credit union transaction data, 2026
The program
Tier 1
The branded app and short guides on budgeting and betting.
Tier 2
What to notice, what to say, and how to offer the app.
Tier 3
Conversation guides for counselors and lenders, and when to refer.
The pilot
Ready now
Working app
Member explainer
Staff awareness sheet
Built together
Full member curriculum
Advisor guide and staff session
Your branding
We measure
Limits kept
Raise requests cancelled
Member and staff feedback
Why us
Good Measure Money is completely independent of sportsbooks and the betting industry. We charge flat fees and never take a cut of betting.
You pay a platform fee and a per-enrolled-member monthly rate. No revenue share, no upsells, no surprises.
Members' spending data stays private. We never sell or share it with sportsbooks, advertisers, or any third party.
If members link their bank, we can only read transactions — we can never move money on their behalf.
We're looking for one credit union to co-build with. No commitment beyond a conversation.
tyler@goodmeasuremoney.com · goodmeasuremoney.com